Media releases
Release date: May 2004
ARKive wins prestigious business award
ARKive, the Bristol-based conservation initiative, beat off strong commercial competition from Virgin Atlantic, Shell and O2 to win the Gold Award for Best Electronic Media at the CiB’s annual award show on Friday 7th May.
The CiB (British Association of Communicators in Business) is the UK’s largest association that promotes best practice in corporate communications. The awards, presented by Michael Portillo, were the climax to its annual conference held in Warwick
ARKive collected two awards on the evening, the class winner for best not for profit website and the gold award for electronic media. There are 7 gold awards covering the main communication classes, with more than 800 entrants overall. Sixty per cent of these come from FTSE 100 companies and many entries were received from around the world. The website was designed by vhdCreativeEnergy, and was said by the judging panel to have won because “The overall design oozes quality”.
ARKive was launched in May 2003 by its patron, Sir David Attenborough and is fast becoming known as the Noah’s Ark of the 21st century because of its pioneering work to provide the world’s first digital bank of films, photographs and sound recordings of endangered species. ARKive has so far created species profiles for 1300 species which includes 10,000 still images and around 50 hours worth of movies – all freely accessible via its website www.arkive.org.
ARKive Director Richard Edwards said: “We are very pleased to have been presented such a distinguished award by the British businesses community, especially when we were competing with the likes of Virgin, O2 and Shell. One of the main aims of ARKive was to create a website that communicated effectively to many audiences, from children to scientists. This award certainly seems to confirm that we are on the right track.”
The ARKive project is an initiative of Bristol based Wildscreen, a UK-registered educational charity which is working to raise conservation awareness by encouraging and applauding excellence in wildlife film-making and related media. It also manages WILDSCREEN, the international festival of moving images from the natural world.
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Media enquiries:
Hamish MacCall, Communications & Marketing ManagerTel: +44 (0)117 328 5952 Mobile: 07919 115 133
Or email: hamish.maccall@wildscreen.org.uk See the ARKive sites at www.arkive.org and the CiB at www.cib.uk.com back to media releases
